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I am celebrating 30 years of photographing the families, kids, high school seniors, athletes, business people, and artists of Jackson Hole, Wyoming. I specialize in showcasing the love and joy of my subjects in beautiful wall portraits. As a mom of two amazing kids (Tanner, 20, and Anabel, 16) I have an eye for capturing beautiful family moments.
Apr 18, 2022
Traveling to a new place and doing what I love can bring such an amazing, new perspective to life. Wether I’m taking photos in front of the Tetons or on the banks of the Nile, I love trying to capture the essence of who my subject really is. It doesn’t matter if it’s at...
Feb 25, 2022
It may be chilly in the winter, but the thrill of cool, festive, and creative photos makes the winter season so fun to photograph! Check out these folks who braved the cold and brought their biggest smiles!
Oct 21, 2021
Take all the classic elements of a senior portrait session–big smiles, outfit and location changes, talk about the future– and add a horse! This shoot was so fun and dynamic, working with Anna and her beloved equine to capture their relationship and carefree spirits.
Oct 06, 2021
We absolutely adore individuals of kids, parents, siblings, and different combinations of each, especially with pets posing too. We find that personalities pop in these focused portraits.
Oct 06, 2021
Senior season is quite possibly our favorite time of the year! These unique and bright students are so fun to work with and the light is incredible. Each of these shoots was full of giggles while posing, musings about the future, and wandering around picturesque scapes with the sun shining down...
Sep 08, 2021
It’s only the beginning of September, but it is already starting to feel like autumn! We absolutely loved working with this golden and diffused light; it fell so nicely on our subjects’ faces. Even with the smoke still filling the sky, Flo used this beautiful location to create...
Sep 01, 2021
The smoke in our skies this summer has presented a real challenge during photoshoots. While we were able to reschedule a fair amount of our sessions, we often had to adjust to working with backgrounds that didn’t include the mountains and light that was hazy and dull. The upsides we found...
Sep 01, 2021
These are some of our favorite graduate photos from the last few years. In preparation for senior picture season, it was important for us to draw inspiration from the light, poses, and attitude of past shoots. The seniors shown here have a great amount of diversity in the way that they express...
Aug 25, 2021
June is Pride Month, and we love to celebrate all different kinds of families. This local family had a great natural way of posing and a radiating joy. Candid photos show that there is no need to look into the camera for every shot…all you need is your smile!
Aug 25, 2021
Congratulations, seniors of 2021! It has been a tough last year, and countless families and friends are celebrating their pride in their graduating students. Flo had such a fun time working with these local kids, setting up the perfect shot to capture their excitement! From images focused on...
Aug 25, 2021
One of the best things about photographing families is creating art with returning clients, year after year! Flo has worked with this family for 20 years, since the day of the couple’s wedding. The more a family is in front of Flo’s camera, the more comfortable they become and the...
Aug 24, 2021
Flo is psyched to create dynamic images and feels passionate about working with dramatic light and fashion styling in the studio. These shots of Mika challenged Flo to shift into artistic and commercial mindsets. Flo met Mika when she came in for a headshot photoshoot, and her stunning eyes...
Aug 23, 2021
It’s already mid-August, wow! Flo is busy with processing summer photoshoots and booking portrait sessions before all the kids go back to school. Here is a family that she captured earlier this summer, the Schoenherrs. Their first time working with Flo, this fun group opened up about their...
Aug 23, 2021
This New York family had so much fun frolicking in front of the Tetons! Flo and the team really love the western style that all the kids had. The earth tones match nicely, and the different patterns and accessories are all similar thematically, drawing the eye to the subjects.
This family...
Aug 17, 2021
Flo loves capturing beautiful families year by year. Returning clients are fun to connect and build rapport with, and each year presents an opportunity to try new locations, outfits, and photo concept. Of course, the best part is watching kids grow up and hearing about new life adventures!
The...
Aug 17, 2021
This gorgeous family wore the most picture-perfect outfits, so much so that they are the new faces of our wardrobe example on our new website! Outfits, colors, accessories, and shoes are a very important part of a photo session. Unfortunately, clashing tones, unflattering pieces of clothing, and...
Nov 19, 2020
Happy Holidays everybody! It is nice to check in again since we last posted. At the onset of Covid-19, Flo thought business would halt. Thankfully, the opposite was true and Florence McCall’s summer 2020 was busier than ever.
Families still wanted their...
May 28, 2020
These past few months were more of a challenge then we ever could have expected! Scary, weird and endless. But it was a time for me that I created, learned, listen and thought about the directions I wanted to head in…I had my kids and a close neighbor who I spent some time to...
May 28, 2020
I decided to post my last summer, fall and spring favorite family portraits, there are a lot, so please scroll down to the bottom to see them all. When producing a sessions, I made sure to take the time to talk with the client about location, clothing, time of day and what they wanted to...
Sep 20, 2019
Flo works with all sorts of professionals in the community. The Realty Group JH reached out to Flo to get some updated photos taken for their website and for the newspaper, and Flo delivered images that were high quality and full of personal flare in order to best represent the professionals as...
Sep 18, 2019
Senior portraits are always a wonderful moment for young people to highlight not only the wonderful occasion of graduating, but also give them a chance to capture their passions in a personal way that commemorates who they are as well as what they do. Flo has seen so many seniors during their...
Sep 16, 2019
It’s always so special for Flo to get to watch families return to her year after year. She has seen so many kids grow up, families getting bigger, and she’s gotten to celebrate such great moments such as graduations and alike. The Childress family has been working with Flo since...
Sep 14, 2019
Autumn is upon us! The days are shorter and the sun is lower on the horizon which makes the light gorgeous and easy to work with, so it’s a beautiful time for photos. Life has slowed down a bit from the crazy summer, now is the time to fit these photo sessions in.
This is one...
Sep 13, 2019
Spring Creek is one of Flo’s favorite views! She uses it a lot during the summer, and she’s been enjoying the gorgeous, soft light she’s been able to work with over the past few sessions. This family photoshoot was so laid-back and fun–little Will made it a good time with...
Sep 11, 2019
Working with backlight is a skill that is key to strong portrait photography. Flo knows her way around beautiful summer sunsets, and she is always keen on placing her subjects in front of the gorgeous glow in order to make art out of her portraits.
Using a reflector to compliment the backlight,...
Sep 09, 2019
Such a joy to get to live in Jackson in the summer, and to work a job that often requires you to be out in nature! Flo works with so many of Jackson’s awesome locations and local families, so she knows the perfect places to use for a big family session like this one. With the weeks growing...
Sep 05, 2019
Some of Flo’s favorite shoots this summer have been families with small kids. Many clients often ask Flo for a photo session that involves their little kiddos, and sometimes the stress of trying to make sure the little guys are behaving and looking presentable can wear down on the parents....
Aug 29, 2019
Flo has been working closely with the Forester family for 12 years now, and she has so loved getting to capture their family over time as their children have grown, their lives have moved around, and their kind hearts and great attitudes have only gotten stronger! It felt like coming home...
Aug 26, 2019
It’s that time of year again! The weather is getting a little colder, the nights getting a little shorter, and it’s no doubt that the fall season is coming fast! Now that kids are heading back to school after a long and gloriously sunny summer, the time for high school seniors to...
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